Brain Dumps
Real lessons from building real projects. No fluff, no theory – just honest insights from the trenches of development, complete with spectacular failures and hard-won victories.

June 16, 2026
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Why Your Link Preview Isn't Showing (and How to Fix It)
You updated your og:image, you reshared the link, and it still shows the old card. Here's what's actually happening — and the exact steps to fix it.

June 15, 2026
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How to Tell If a Website Was AI-Generated: A Field Guide
A practical checklist for spotting AI-generated websites — the visual tells, the dead giveaways in the code, and how to confirm it by measuring the page instead of guessing.

June 11, 2026
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Open Graph Tags Explained: og:title, og:description, og:image, og:type
Open Graph tags are the four lines in your that control how your link looks when someone shares it. Here's what each one does, the mistakes that break previews, and the minimum block every page needs.

June 11, 2026
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Why Every AI-Built Website Is Purple (and Looks the Same)
AI-built sites are purple because of one default color in Tailwind UI that saturated AI training data — then fed back on itself. Here's the full chain, and how to break it.

June 9, 2026
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What Is AI Design Slop? (And Why Every AI-Built Site Looks the Same)
What AI design slop is, why AI tools keep defaulting to the same purple-gradient, glass-card, low-contrast UI, what the data actually says about web homogenization, and how to catch it before it ships.

June 9, 2026
Automating internal link audits with 50 lines of Python and Claude
The internal link audit is one of the most valuable SEO tasks nobody does — because doing it by hand on a 100-page site takes a day. Here's the 50-line Python script + Claude prompt combo that runs it in 4 minutes.

June 9, 2026
Meta Tags for SEO and Social Sharing: The Complete Guide
Most meta-tag advice is either a decade out of date or a copy-paste list with no opinions. Here's what actually moves rankings and link previews in 2026 — and what to stop wasting time on.

June 4, 2026
Building a weekly SEO monitoring stack with AI (canonical, schema, sitemap, CWV)
You don't need Semrush, Ahrefs, and ContentKing combined. Here's the four-piece monitoring stack that catches the SEO bugs that matter — costs about €0 to run, alerts when something drifts, takes 15 minutes a week to review.

June 1, 2026
How I rebuilt Booplex's indexing in 5 weeks after the localhost disaster
A canonical URL bug pointed half my pages at localhost:3000 in production for 11 days before I caught it. Then a 5-week recovery to get back to fully indexed. The timeline, the fixes, the GSC charts, and the lessons.

llms.txt: what it is, how to write one, and why most SEOs are still ignoring it
llms.txt is the AI-era robots.txt — a markdown file at your site root that tells LLMs what to read and what to skip. Here's what it actually does, how to write a real one, and the parts of the spec everyone gets wrong.

May 26, 2026
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Why I don't sell services pages (and what I do instead)
Every freelancer playbook says "build a services page with three packages and a Calendly link." I don't. Not because I'm lazy. Because the playbook doesn't fit how I actually work or how people actually find good collaborators.

May 25, 2026
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I built an admin panel from scratch in 2026 and I'd do it again
Every "don't roll your own admin panel" article is right in general and wrong for me. Here's why I built Booplex's admin from scratch — what it cost, what it gave me, and the parts where commercial CMS would have actually saved time.
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