/work-with-me · How I actually work
Work with me,
not an agency.
Here's the honest version. No discovery call funnel. No pricing tiers. No "starter package." I work with a handful of people at a time, and if the problem is interesting, I'll probably want to talk.
This page exists because the alternative is a generic services page, and that's the agency move I'm not running.
Or skip the rest
01 · What pulls me in
Problems I find interesting
Bringing an idea to life
You've got a thing you want to build. Mobile app, web app, internal tool, niche CMS for a specific audience. I take it from rough sketch to working software you can show someone. A few I've already shipped.
AI automation for whatever's eating your time
Workflows that replace €500 agency briefs with a Claude prompt. Internal link audits with a 50-line script. Content pipelines, document automation, agents that do real work. The AI Automation pillar is where I write these up.
SEO that's broken and the team doesn't know why
Indexing rotted. Traffic dropped. Schema validates but Rich Results says no. Canonicals point to the wrong place. The mysteries that don't show up in Ahrefs. Free canonical checker if you want to triage one yourself first.
"I have this weird thing, can you take a look?"
The diagnostic puzzles. The "it works on my machine but not in prod" mysteries. The bug that's been in someone's ticket queue for three months. These are my favourite.
02 · Process
How it actually goes
You send a message
Through the contact form. What’s going on, what you’ve tried, what’s weird. Short messages fine. Screenshots help.
I reply as soon as I can
If I can help, I’ll say so. If I can’t, I’ll point you somewhere better. No nurture sequence.
We figure out shape together
Audit, single project, ongoing collab, weird one-off — whatever fits. Numbers come once we both know the work.
I do the work
If we’re both in. Updates as they happen, not weekly status meetings. You see what I’m doing and why.
Fine print · The honest constraints
What I will & won't do
What I won't do
- Sell you a "starter package" or "audit + report + done"
- White-label work for another agency
- Anything involving paid links or black-hat tactics
- Long retainers when a short project would solve the actual problem
- Promise rankings, timelines, or anything I can't actually guarantee
- Take a project if I don't think I'm the right person — I'll say so
What I will do
- Tell you when something's not worth doing
- Show my work — code, queries, prompts, screenshots
- Recommend other people when they're the better fit
- Take a smaller project to start so we both check the fit
- Sometimes jump in for fifteen minutes if you're stuck and a quick answer would unblock you
- Write up the gnarly stuff afterwards (anonymised) if it'd help others
Read this far and the won't/will part rang true? Skip the FAQ and just send a message
FAQ · The honest answers
Frequently asked
How do I start working with Gabi?
Send a message through the contact form. Pick a project type, write a few sentences about what's going on, what you've tried, and what's weird about it. Short messages are fine. Screenshots help. I read every message myself.
Do you do retainers?
Short retainers, sometimes — when a single project can't carry the work and an ongoing relationship is genuinely the right shape. Not as a default. Most engagements are project-shaped with a defined outcome.
What kind of project is too small?
None of them, really. I sometimes jump in for 15 minutes if a quick answer would unblock you — no invoice, no nurture sequence. If a 30-minute conversation solves the problem, that's the right size of project.
How do you price work?
Project-shaped, not hourly. Numbers come after we both understand the scope — usually after the first conversation where we figure out what the work actually is. No pricing tiers, no "starter package."
Do you sign NDAs?
Standard mutual NDAs, yes. Heavy custom legal templates with assignment clauses and IP grabs — depends on the project and the terms. I'll tell you upfront if something in your draft is a dealbreaker.
Can I see examples of past work?
Yes — the /projects page lists shipped work, /case-studies covers project breakdowns, and the blog has war stories with code. Most of what I write about, I have a working version of.
Ready when you are
Send me a message
The contact form. Pick a project type, write a few sentences, hit send. That's the whole process.
If you want to read about me first, or see what I'm currently working on, those pages exist too.
↑ I read every message myself. Yes, every one. Sometimes with a beer, always before the dogs start snoring.